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Analyze product usage in detail
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Slice and dice user behavior trends to explore them from all angles.
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See how often users perform meaningful actions, monitor growth of key user cohorts, like power users
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know how current trends compare to previous results.
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Know who converts and why
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Build funnels on the fly, then break them down by any user attribute or behavior to understand which users convert best.
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Locate the funnel steps that cause friction, so you can better engage users before they drop off.
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Identify behaviors that lead long term retention
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Correlate in-product actions with user engagement, retention, or any meaningful event, such as making a purchase.
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Use your findings to nudge users towards the actions that lead them to experience value and stick around.